BJJ Mental Models

Ep. 25: Instructor Series: Maintaining and Growing your Gym

Steve & Matt Kwan Episode 25

Once you've opened your gym, how do maintain and grow your membership base?  Steve and Matt discuss lead generation, advertising, merchandising, social media, websites, designing your schedule, and retaining students.

Mental models discussed in this episode:

We maintain an online database of the mental models governing Jiu-Jitsu at: https://bjjmentalmodels.com/

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