BJJ Mental Models

Ep. 189: The Business of BJJ, feat. Sonia Sillan

July 25, 2022 Steve Kwan Episode 189
BJJ Mental Models
Ep. 189: The Business of BJJ, feat. Sonia Sillan
Show Notes

This week we're joined by Sonia Sillan!  Sonia is a black belt under Hannette Staack and is the owner of Combat Arts Academy of Seattle.  In this episode, Sonia shares her honest advice on how to build a BJJ business.  Topics include financing, business partners, affiliations, customer onboarding, customer contracts, trial classes, class safety, and volunteers vs. employees.

Sonia's Instagram:

Combat Arts Academy Instagram:

Combat Arts Academy website:

Mental models discussed in this episode:

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